The Paper Tree project

Opportunity for all of us: Keep forests alive by recycling paper and cardboard!
If you’ve ever wondered where to recycle paper and cardboard in Bucharest, here’s a great initiative: Copacul de Hartie (”The Paper Tree”) project. The process is very simple and recycling is made easier for busy people. After you (individuals and corporations) collect paper/cardboard to be recycled, the Copacul de Hartie team will:
- come and pick it up from the offices when you call them
- take it to a recycling center
- use the collected money to plant trees.
Help is needed in collecting paper, fund raising, promotion of the project and replication in other cities. For the corporations to keep in mind, the sponsorships can be fully deducted from the income tax.
For more information on the PaperTree project, visit Copacul de Hartie.
The business opportunity lays in “making it easy for people to be good”, in identifying and eliminating the barries that prevent people from doing what they should. This will bring benefits both to the people and to the company/NGO itself.
Now… have you started collecting your paper? We surely did.
Written by Laura
July 17th, 2007 at 6:48 pm
[...] Building on Laura’s post discussing paper recycling… Yesterday, in Office Max - an office supply store tin California that sells electronic equipment - I saw a service where an outside company provides the retailer with a medium-sized box to put in your store where people can place their used batteries (from laptops, mobile phones, or the single use type).   The box is already labeled for shipment back to this service.  All the retailer needs to do is close the box and send it back where the batteries will be disposed of properly. [...]
November 2nd, 2007 at 12:39 pm
[...] We started to select paper waste since we established the company. However, we were not sure the collected paper was making it to the collected paper to recycling centers. Enter NGO “Copacul de hartie” ( “The paper tree” see our previous posts). Their main objective was to collect the paper waste from companies, sell the paper to recycling centers and buy trees from the money collected on paper to be planted in various places in Bucharest and surrounding areas. [...]